oriGIn is pleased to announce the appointment of Ms. Ida Puzone as Deputy Director, effective 1^st June.

A law graduate from the University of Naples Federico II, with an LL.M. in Intellectual Property from the University of Alicante, Ida brings 18 years of dedicated service to oriGIn. She has significantly contributed to the organization’s growth and the development of a vibrant, globally engaged GI community.

The Executive Committee’s appointment of Ida recognizes her dedication to oriGIn’s mission and is part of the ongoing oriGIn 2030 strategy, which aims to expand the team in Geneva while strengthening the organization’s regional antennas. It reflects the strategic goal of providing oriGIn with adequate resources and capacity to address the growing global importance of GIs and respond effectively to the challenges they face.

“I am deeply honored by this new role. oriGIn has shaped both my professional development and personal perspective. Over the years, I have had the privilege of working with inspiring people and communities, united by a strong sense of identity and a shared commitment to preserving unique local products. This connection to roots and heritage first drew me to GIs and continues to inspire me. I embrace this new chapter with renewed purpose and pride in what we have achieved, committed to working with our team and global network to strengthen GI protection and promote GIs as pillars of cultural identity, sustainable development, and community empowerment worldwide”, commented Ida.